What is CRM/SRM?
Customer Relationship Management/Student Relationship Management (CRM/SRM) focuses on securing an application that can assist in the marketing, relationship management, and retention needs of the college system. It will also be integrated to our Student Management System (SMS) application for a seamless experience for both the students and the college.
This project will involve the analysis of the many third-party products on the marketplace. An RFP will be developed and an SRM vendor will be selected. Once a contract with the vendor is in place, a development team will be formed to write the necessary interfaces for integration to the SMS application. The integration will involve the ability to take the information gathered by the SRM application and input that data to the appropriate modules within SMS.
Presentations & Documents
CRM/SRM (6/20/08, PPT, 939KB)
PowerPoint presentation given by Dianna Sadlouskos and Russ Beard during the CRM/SRM Live Meeting on June 18, 2008.
CRM/SRM Project (6/23/08, PDF, 120KB)
PDF document explaining the vision of the CRM/SRM Project and the requirements expected of the Advisory Board and Executive Sponsor.
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